Experiential Cultural Learning in China and International Advertising

Program Dates: TBD

This three-week study abroad program allows students to explore the cultural and economic aspects of media industries in China. The program includes meetings with media entrepreneurs and visits to various professional organizations, such as Chinese universities, advertising and public relations agencies, and media organizations. By participating in this program, students can gain a more comprehensive understanding of Chinese business practices, cultural and political environments, as well as intercultural communication at both interpersonal and organizational levels.

 

Program Cost: TBD

 

Academics

Course Prefix

Course Name

Credits

COM 3545

Experiential Cultural Learning in China

3

COM 4040

International Advertising-Study Abroad

3

Faculty Leaders

Dr. Shanshan Lou
Associate Professor, Advertising
Department of Communication
lous@appstate.edu

Dr. Jiangxue (Ashley) Han
Associate Professor, Public Relations
Department of Communication
hanj2@appstate.edu

 

Links

China Vlogs • 2018